What areas do you serve?

We help buyers and sellers across the Charleston area, including Mount Pleasant, Isle of Palms, Sullivan’s Island, Daniel Island, West Ashley, James Island, Johns Island, Awendaw, and Summerville.

How should I prepare my home for sale?

Focus on four key steps: Schedule a listing consultation, declutter and depersonalize, complete repairs and maintenance, and boost curb appeal. We’ll guide you through each step to help you sell for top dollar.

How will you market my home?

We use professional photos, drone and video tours, and multi-channel marketing across print, email, and digital platforms to maximize exposure.

How long does it take to sell a home in Charleston?

It varies. Some homes sell in 2 days with multiple offers, while others take longer. In 2025, prices are up but buyers are selective. We offer personalized timelines during your consultation.

How do I price my home correctly?

We use market data, comparable sales, buyer trends, and your goals to recommend a smart, competitive price that attracts buyers and maximizes return.

Do you help out-of-state buyers?

Yes. We offer virtual showings, video tours, and expert guidance on local insurance, flood zones, and HOAs—making long-distance moves simple and stress-free.

How do I choose the right Charleston neighborhood?

Consider commute time, schools, community vibe, outdoor access, and price trends. We’ll match you with areas that fit your lifestyle during a buyer consultation.

What’s the Charleston housing market like now?

Inventory is up and buyer activity varies by area. Some neighborhoods remain competitive; others have softened. We offer personalized market insights to help you make smart decisions.

How does the home buying process work in South Carolina?

Make an offer and negotiate, ratify the contract, complete inspections during due diligence, and finalize financing and close—usually within 30–45 days. We guide you every step of the way.

Seller FAQs

The most often asked questions, answered for you!

When should I contact an agent about listing my home?

It’s never too early! A successful home sale starts with a strategic plan—and that begins weeks or even months before you list. 📈 Market Prep: A great agent will guide you on repairs, staging, and pricing to maximize value. 📊 Customized Strategy: Every home is different, so having a tailored go-to-market plan ensures the best results. 💰 Top Dollar: Early planning helps position your home to attract serious buyers and the highest offers. Thinking about selling? Let’s start the conversation now to ensure a smooth and profitable sale!

What’s the best time of year to sell a home?

In the Charleston, SC area, spring and early summer are typically the busiest times for home sales, with buyers eager to move before the new school year. Homes listed during this peak season often receive multiple showings and sell quickly. However, selling in the fall or winter can also be advantageous since there’s typically less competition from other listings. Serious buyers are always in the market, and with fewer homes available, your property may stand out even more. At Lauren Zurilla and Associates, we tailor your home-selling strategy to market conditions and your personal goals. Whether you’re considering selling now or planning for the future, let’s discuss the best timing to maximize your home’s value.

What repairs or upgrades should I make?

Thinking about fixing up your home before selling? It can be hard to know where to start. Do you redo the kitchen, gut a bathroom, replace the furnace, or just add a fresh coat of paint and spruce up the yard? Here’s the thing: buyers notice the basics first. A gorgeous kitchen won’t distract from a leaking roof or a furnace that doesn’t work. And one beautiful bathroom won’t make up for not having enough bathrooms overall. Take a step back and look at your home the way a buyer would. Tackle the must-fix items first, then focus on the updates and simple touches—like curb appeal and fresh paint—that can really help your home shine. For a list of improvements with the best ROI, click here to read our blog on this topic.

Do I need to stage my home to sell it?

We say "yes"! According to the National Association of Realtors, 81% of buyer’s agents say staging helps buyers better visualize a home as their future space. Plus, 58% of agents call it "important" in their buyers' decision-making process. At Lauren Zurilla & Associates, we believe so strongly in the power of staging that we offer a complimentary staging consultation with our professional staging partner—for every seller. Beyond decluttering and cleaning, we’ll offer expert recommendations on neutralizing décor, enhancing curb appeal, and highlighting key selling features like open floor plans or updated kitchens. In Charleston’s competitive real estate market, a well-staged home will sell faster and for more money. Why leave anything to chance? Let’s make sure your home stands out from the competition!

Should I price higher to leave room for negotiation?

In Charleston’s dynamic real estate market, pricing your home competitively from the start is the best strategy to attract serious buyers and maximize your final sale price. Overpricing can deter potential buyers, leading to longer days on the market and the possibility of price reductions later. At Lauren Zurilla and Associates, we use comprehensive market analysis to determine the optimal listing price for your home. By pricing in line with current market trends, you’ll generate strong interest, competitive offers and potentially even multiple bids, which can drive the price higher. If you're considering selling your home in Charleston, SC, let’s discuss the best pricing strategy to help you sell quickly and for top dollar.